ΔΕΗ Blue – the future is charging

To date, e-mobility has been adopted by a small number of people. The rest of us are merely contemplating it. Slowly but steadily, we’re “charging” toward a positive decision.

Meanwhile, PPC is laying the groundwork for our transition to e-mobility in the most efficient manner possible.

We executed an ambitious 360^o brand campaign with TV, digital, outdoor, and print materials, as well as preparation and support for the announcement event, to highlight DEI blue as a driving force in the evolution of the automotive industry toward a better and more sustainable future.