ΔΕΗ Blue – the future is charging
To date, e-mobility has been adopted by a small number of people. The rest of us are merely contemplating it. Slowly but steadily, we’re “charging” toward a positive decision.
Meanwhile, PPC is laying the groundwork for our transition to e-mobility in the most efficient manner possible.
We executed an ambitious 360o brand campaign with TV, digital, outdoor, and print materials, as well as preparation and support for the announcement event, to highlight DEI blue as a driving force in the evolution of the automotive industry toward a better and more sustainable future.